Posted on: 02 December, 2001
Author: Larry Dotson
1. You could end your ad copy by telling ... will happen if they buy your product. Useyour most powerful benefit as the ... You could end your ad copy by telling ... will happen i 1. You could end your ad copy by telling peoplewhat will happen if they buy your product. Useyour most powerful benefit as the example.2. You could end your ad copy by telling peoplewhat will happen if they don't buy your product. Usea problem that they won't be able to solve without it.3. You could end your ad copy with a questionthey will always say yes too. They then will be usedto saying yes when you ask them to order.4. You could end your ad copy with a short reviewof your whole ad. Repeat all the major benefits andfeatures they will receive.5. You could end your ad copy with a deadline.Tell them it's a limited time offer and they need toorder by a specific date.6. You could end your ad copy with a powerfulguarantee. Give them a lifetime or triple yourmoney back guarantee.7. You could end your ad copy with a testimonial.Use one or two of your customers' testimonialsthat is believable and includes specific results.8. You could end your ad copy with a free bonus.When you give them a free bonus it increases theproduct's perceived value.9. You could end your ad copy with a discountedprice. Just list your regular price and then offer adiscounted price off the order right now.10. You could end your ad copy with a free sampleor trial of your product. If your ad didn't attract themto buy, maybe a free sample or trial would. Source: Free Articles from ArticlesFactory.com